A complete guide to selecting the right marketing channel for your business
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3 years ago
Nicolas Pustilnick Colombres
Content Marketing Digital Marketing Digital Marketing Channels Facebook PPC SEO
Making the right choice when it comes to digital marketing strategies can be crucial for your company, especially when you are a small business with a limited budget. As SEO and content marketing are tightly connected, you may also need to hire professional copywriters to continuously create fresh content that can help your website rank for a wider variety of keywords.
Are Hashtags Important? Why?
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4 years ago
Today, a hashtag is a label used on different social media platforms to make it easier to find posts or information about a particular theme or that contain specific content. It is created by including the symbol “#” before a word or word combination without spaces. The pound symbol—an octothorpe—was initially used to mark numbers. The first use […]
How To Turn Your Website Into A Powerful Conversion Driven Powerhouse
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7 years ago
Your company’s website is its prime opportunity to highlight value propositions and captivate your audience. Drawing potential clients or customers to your brand’s website is a central aim of various inbound marketing strategies, including Search Engine Optimisation (SEO), social media marketing, and Public Relations (PR). While attracting visitors to your homepage or blog is commendable, […]
Why You Should Care About Facebook Relevance Score
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9 years ago
The Relevance Score Riddle: Cracking the Facebook Ads Code Running Facebook ads can sometimes feel like a shot in the dark. You meticulously target your audience, craft compelling copy, and design eye-catching visuals. But then… nothing. Just a few lonely clicks trickling in as your hard-earned budget goes down the drain. What went wrong? You […]